In 2014, EJ Pretty set up a studio in Chicago, Illinois, alongside a team of world-renowned craftsmen. The aim of EJ Pretty was to create a new unique brand of luxury products like nothing elsewhere. Custom, limited-edition couture, handbags and accessories created by a designer available in store to carefully make crafted timeless ultra-luxury quality products, specifically for you and your personal style. EJ PRETTY, are designed with ingenious precision, utmost craftsmanship and uncompromising attention to detail. No wonder the media calls EJ PRETTY "The Status Symbol", and “unarguably an excessive indulgence in modish details and incontestable luxury.” Our passion for distinction is driven by a relentless quest to be flawless. EJ Pretty is a masterpiece to own, timeless elegance, and a pride to flaunt.